SEO NEO Test
Multi-Client Case Study / 2026 Merlino Marketing · 9 GMB Test Subjects
SEO NEO Geo-Grid Test · Verified Results

9 clients.
38 keyword tests.
Every single one improved.

A controlled SEO NEO test conducted across 9 live GMB profiles in service-business niches spanning HVAC, plumbing, flooring, landscaping, doors, dumpster rental, pet grooming, and dog walking. Every keyword was tracked with Local Falcon geo-grids, baseline → after, with the same scan radius. 38/38 keywords improved in visibility. Average lift of +21% visibility, with the strongest single result hitting +82 points.

GMB Clients Tested
9
Across 8 service verticals · 7 states
Keywords Tracked
38
Geo-grid baseline → after
Avg Visibility Lift
+21%
Across all 38 keywords
Biggest Single Win
+82pts
Pipe Pro · hydro jetting alexandria
Clients in this report
Client 01 / 09

AC Repair by AGH Tampa

Campaign Stack + Sequence Campaigns · Jul 31, 2025 → Apr 30, 2026 · ~9 months
Campaigns deployed
Wiki MiniWiki WizardGMB BlastRYBSniperGMB BlastRYBDASSequence (Brand Awareness)Sequence (Tactical SEO)Sequence (GMB Ranker)
ac repair tampa
Visibility+19%9% → 28%
Top 3+2%
4-10 Range+19%
ac repair tampa geo-grid baseline vs after
tampa ac repair
Visibility+18%11% → 29%
Top 3+3%
4-10 Range+16%
tampa ac repair geo-grid baseline vs after
air conditioning repair
Visibility+12%4% → 16%
Top 3+1%
4-10 Range+14%
air conditioning repair geo-grid baseline vs after
ac repair
Visibility+11%10% → 21%
Top 3+4%
4-10 Range+9%
ac repair geo-grid baseline vs after
air conditioner repair
Visibility+10%11% → 21%
Top 3+2%
4-10 Range+11%
air conditioner repair geo-grid baseline vs after
Client 02 / 09

Pedretty's Ceramic Tile and Flooring LLC

Campaign Stack + Sequence Campaigns · Oct/Nov 2025 → Apr 30, 2026 · ~6 months
Campaigns deployed
Wiki MiniWiki WizardGMB BlastRYBSequence (Brand Awareness)Sequence (Tactical SEO)Sequence (GMB Ranker)Sequence (Brand Awareness)Sequence (GMB Ranker)
flooring repair charlotte
Visibility+34%4% → 38%
Top 3+3%
4-10 Range+41%
flooring repair charlotte geo-grid baseline vs after
flooring installation service charlotte
Visibility+26%12% → 38%
Top 3+2%
4-10 Range+33%
flooring installation service charlotte geo-grid baseline vs after
flooring repair
Visibility+24%5% → 29%
Top 3+7%
4-10 Range+21%
flooring repair geo-grid baseline vs after
flooring company
Visibility+11%5% → 16%
Top 3+1%
4-10 Range+10%
flooring company geo-grid baseline vs after
Client 03 / 09

Pipe Pro Solutions

Campaign Stack + Sequence Campaigns · Aug/Oct 2025 → Feb/Apr 2026 · ~6-8 months
Campaigns deployed
Wiki MiniGMB BlastRYBSniperGMB BlastRYBDASSequence (Brand Awareness)Sequence (GMB Ranker)Sequence (Tactical SEO)
hydro jetting service alexandria
Visibility+82%0% → 82%
Top 3+34%
4-10 Range+66%
hydro jetting service alexandria geo-grid baseline vs after
drain cleaning alexandria
Visibility+53%3% → 56%
Top 3+17%
4-10 Range+44%
drain cleaning alexandria geo-grid baseline vs after
drain cleaning service alexandria
Visibility+50%2% → 52%
Top 3+9%
4-10 Range+52%
drain cleaning service alexandria geo-grid baseline vs after
clogged drain repair alexandria
Visibility+28%24% → 52%
Top 3+6%
4-10 Range+38%
clogged drain repair alexandria geo-grid baseline vs after
Client 04 / 09

Ambiance Garden Design LLC

Cloud Post + Sequence Campaigns · Oct 22, 2025 → Apr 9, 2026 · ~6 months
Campaigns deployed
Cloud Post + Spin URLCloudposting + WikiSequence (GMB Ranker)Sequence (Brand Awareness)
landscape contractor charlotte
Visibility+36%12% → 48%
Top 3+0%
4-10 Range+41%
landscape contractor charlotte geo-grid baseline vs after
landscaping company charlotte
Visibility+35%6% → 41%
Top 3+1%
4-10 Range+32%
landscaping company charlotte geo-grid baseline vs after
landscapers charlotte
Visibility+24%10% → 34%
Top 3+0%
4-10 Range+24%
landscapers charlotte geo-grid baseline vs after
landscaping company
Visibility+19%7% → 26%
Top 3+1%
4-10 Range+16%
landscaping company geo-grid baseline vs after
landscapers
Visibility+10%9% → 19%
Top 3+0%
4-10 Range+5%
landscapers geo-grid baseline vs after
Client 05 / 09

All Kinds Of Doors

Sequence Campaigns + 100 Content · Dec 18, 2025 → Apr 30, 2026 · ~4.5 months
Campaigns deployed
Sequence (Brand Awareness) + 100 Content + Core ElementsSequence (Tactical SEO) + 100 Content + Core ElementsSequence (GMB Ranker) + 100 Content + Core Elements
commercial door supplier houston
Visibility+34%41% → 75%
Top 3+21%
4-10 Range+35%
commercial door supplier houston geo-grid baseline vs after
door supply company houston
Visibility+29%32% → 61%
Top 3+14%
4-10 Range+26%
door supply company houston geo-grid baseline vs after
door supplier houston
Visibility+26%19% → 45%
Top 3+7%
4-10 Range+24%
door supplier houston geo-grid baseline vs after
Client 06 / 09

Quality Pro Services South Charlotte

Sequence Campaigns · Feb 6, 2026 → Apr 30, 2026 · ~3 months
Campaigns deployed
Sequence (Brand Awareness)Sequence (GMB Ranker)Sequence (Tactical SEO)
furnace charlotte
Visibility+26%17% → 43%
Top 3+1%
4-10 Range+39%
furnace charlotte geo-grid baseline vs after
furnace maintenance charlotte
Visibility+26%12% → 38%
Top 3+2%
4-10 Range+26%
furnace maintenance charlotte geo-grid baseline vs after
furnace repair charlotte
Visibility+19%23% → 42%
Top 3+0%
4-10 Range+28%
furnace repair charlotte geo-grid baseline vs after
Client 07 / 09

The Stone Dog Salon

Sequence Campaigns · Apr 2, 2026 → Apr 30, 2026 · ~28 days
Campaigns deployed
Sequence (GMB Ranker)Sequence (Brand Awareness)
pet groomers reno
Visibility+16%38% → 54%
Top 3+10%
4-10 Range+5%
pet groomers reno geo-grid baseline vs after
pet grooming service
Visibility+11%32% → 43%
Top 3+7%
4-10 Range+7%
pet grooming service geo-grid baseline vs after
pet groomer
Visibility+9%42% → 51%
Top 3+8%
4-10 Range+3%
pet groomer geo-grid baseline vs after
dog grooming services
Visibility+8%36% → 44%
Top 3+10%
4-10 Range-2%
dog grooming services geo-grid baseline vs after
cat grooming services
Visibility+8%12% → 20%
Top 3+0%
4-10 Range+11%
cat grooming services geo-grid baseline vs after
Client 08 / 09

Eagle Waste Removal Inc.

Sequence Campaigns · Apr 2, 2026 → Apr 30, 2026 · ~28 days
Campaigns deployed
Sequence (Brand Awareness)Sequence (GMB Ranker)
roll off dumpster rental services
Visibility+11%22% → 33%
Top 3+2%
4-10 Range+4%
roll off dumpster rental services geo-grid baseline vs after
roll off dumpster service
Visibility+10%34% → 44%
Top 3+2%
4-10 Range+11%
roll off dumpster service geo-grid baseline vs after
roll off dumpster rental fresno
Visibility+8%15% → 23%
Top 3+0%
4-10 Range+4%
roll off dumpster rental fresno geo-grid baseline vs after
roll off dumpster rental
Visibility+7%33% → 40%
Top 3+0%
4-10 Range+5%
roll off dumpster rental geo-grid baseline vs after
Client 09 / 09

Creature Comforts Inn

Sequence Campaigns · Apr 2, 2026 → Apr 30, 2026 · ~28 days
Campaigns deployed
Sequence (Brand Awareness)Sequence (GMB Ranker)
dog walkers durham
Visibility+20%14% → 34%
Top 3+1%
4-10 Range+8%
dog walkers durham geo-grid baseline vs after
dog walking service
Visibility+13%16% → 29%
Top 3+1%
4-10 Range+10%
dog walking service geo-grid baseline vs after
dog walking service durham
Visibility+9%45% → 54%
Top 3+2%
4-10 Range+18%
dog walking service durham geo-grid baseline vs after
dog walking services durham nc
Visibility+9%43% → 52%
Top 3+0%
4-10 Range+17%
dog walking services durham nc geo-grid baseline vs after
dog walking services
Visibility+3%3% → 6%
Top 3+0%
4-10 Range+3%
dog walking services geo-grid baseline vs after
Bottom Line

Nine clients. Eight verticals. 38 keywords. Every test moved the needle. The SEO NEO methodology proves out across Campaign Stacks, Cloud Posts, Sequence Campaigns with 100 Content, and pure Sequence-only deployments. Heavier stacks cracked map pack. Lighter stacks lifted visibility. Both worked.